Lavilin’s story begins over 40 years ago, when a group of scientists began experimenting with naturally-derived ingredients to create a long-lasting deodorant that would help combat body odor for soldiers living in close quarters. It turns out, they knew a thing or two about the benefits of neutralizing the root cause of body odor (rather than merely masking it), and how to do so without the use of harsh, pore-clogging ingredients like aluminum that eliminate sweating—one of our body’s most efficient and effective ways of detoxing.
It Also just so happens...
Millennials love do-good, health-conscious, transparent companies.
Lavilin knows their stuff when it comes to formulating aluminum-free deodorants that actually work—a much bigger feat than it may sound (seriously, ask your all-natural buddy about their quest for aluminum-free deodorants). After being in business for over 40 years, however, sometimes a few cobwebs pop up that need to be dusted off. This is where we stepped in.
We built a new website from scratch that encompassed the modern, yet classic feel of the Lavilin brand.
PR & Social Media
Provided insight, strategy, content curation, graphic design and execution for PR efforts and social media channels.
There’s no better way to capture and get across the essence of a brand’s story and personality than through video .
We captured the unique feel of Lavilin’s classic packaging in order to highlight it in a way that millennials can connect with.
Straight From The Brand
—Ron Gershoni, CEO, Lavilin