snapchat Archives - Social Media Marketing to Millennials

Snapchat 101: Knowing the Basics

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If you’re not already familiar with Snapchat and you’re hoping to market to millennials, this article is for you. Snapchat is been getting a lot of vi … Continue reading

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SNAPCHAT: HOW TO GAIN (AND KEEP) FOLLOWERS

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By: Lauren Lake

By now, it’s no big secret that Snapchat is a game-changer for brands. If utilized correctly, Snapchat creates a sense of a one-on- … Continue reading

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Our Latest Podcast Episodes:

How Break Through Your Brand's Growth Plateau with David Klavsons, CEO of Calypso Lemonade September 23, 2020
We’re chatting with David Klavsons, CEO of King Juice / Calypso. By volume, Calypso is the leader in bottled lemonade, and while the product has always been amazing, the company’s growth was a little stagnant. That is, until David entered the picture. Since assuming the role of CEO, David has staged a massive turnaround, helping […]
The Do’s and Don’ts of Social Video in 2020 with Matt Oesterle September 17, 2020
On the show today, we’re jumping into some do’s and don’ts of social media video. With how aggressively social platforms change and release new features, we brought on Matt Oesterle, manager of video production at our own Blue Bear Creative, to talk through the latest best practices relevant to food marketing in 2020. If you’re […]
A Deep Dive into the World of Kombucha with Hannah Crum of KBI September 9, 2020
Today’s episode goes out to all the Kombucha nerds in the audience. This interview is a little bit of a change in pace from our usual conversations around tactics and strategies within food and beverage marketing - instead, we're diving deeper into a category that's had a major impact on the food and beverage industry. […]
Applying Big Brand Principles with Start-Up Scrappiness with Lucinda Wright of Cask & Kettle September 2, 2020
Joining us on the show today, we’ve got Lucinda Wright, Co-Founder and CEO of Cask & Kettle. If you aren’t familiar, Cask & Kettle is a company that is truly in a category of one. They make the first and only spiked coffee K-Cups on the market, ranging from the more traditional Irish Coffee to […]

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Snapchat 101: Knowing the Basics

SNAPCHAT: HOW TO GAIN (AND KEEP) FOLLOWERS